Bally's Closes $4.6 Billion Deal with Standard General
Deal News | Feb 07, 2025 | EIN

Standard General, the largest shareholder of Bally's Corporation, has completed its $4.6 billion acquisition of the regional casino operator. The hedge fund initially offered $15 per share for Bally's but increased the bid to $18.25 per share in July 2024, a proposal that was eventually accepted. The transaction was financed in part through $500 million in senior secured notes provided by Apollo, along with funds from Bally's existing resources. As a result of the acquisition, Queen Casino & Entertainment Inc., also owned by Standard General, brought Queen Casinos in Baton Rouge and Marquette into Bally's portfolio, with plans to transition these from riverboat to land-based operations. The deal is unique as Bally's stock will remain listed on the New York Stock Exchange, with investors given the option to either receive cash or retain equity. With the acquisition finalized, Bally's now operates 19 casinos across 11 states and plans to expand by obtaining a casino license in New York City. Despite speculation about selling its sports betting unit, no deals have materialized yet.
Sectors
- Casino and Gaming
- Finance and Investment
- Hospitality and Leisure
Geography
- United States – Both Bally's and Standard General are operating predominantly within the U.S., and the transaction significantly affects the U.S. market.
Industry
- Casino and Gaming – The sector involves companies that operate casinos, gaming services, and related entertainment offerings; Bally's acquisition is directly part of this industry.
- Finance and Investment – Pertains to financial operations of merging and acquiring companies. Standard General's acquisition of Bally's and involvement of Apollo in financing reflect this sector.
- Hospitality and Leisure – Involves the operation of leisure facilities, such as casinos, which is central to Bally’s business model.
Financials
- 4.6 Billion USD – Total acquisition value attributed to Bally's by Standard General.
- 500 Million USD – Senior secured notes provided by Apollo for the financing of the acquisition.
Participants
Name | Role | Type | Description |
---|---|---|---|
Standard General | Bidding Company | Company | A hedge fund that has acquired Bally's Corporation. |
Bally's Corporation | Target Company | Company | A regional casino operator in the United States with multiple properties. |
Apollo | Financial Advisor | Company | Provided $500 million in senior secured notes to finance the acquisition. |
Queen Casino & Entertainment Inc. | Subsidiary/Operative Acquisition | Company | A company majority owned by Standard General, involved in the transaction. |