Avina: Transforming B2B Sales Productivity with AI
Deal News | Oct 31, 2024 | Newark Venture Accelerator LLC

Newark Venture Accelerator LLC is investing in AI-powered company Avina, an initiative founded by Ron Fisher, Michael Wang, and Vivek Sudarsan. This represents a return investment for the firm, highlighting the team's successful history with Bowtie.AI, another venture eventually acquired by Mindbody. Avina aims to revolutionize B2B sales productivity by offering a tool that integrates with existing software stacks, improving sales through advanced data science. Through seamless integration and actionable insights, Avina distinguishes itself from an oversaturated market, promising enhanced efficiency in sales operations.
Sectors
- Venture Capital
- Artificial Intelligence
- Sales and Marketing Technology
Geography
- United States – The companies involved, including Avina and Newark Venture Accelerator LLC, are based in the United States.
Industry
- Venture Capital – Relevant due to Newark Venture Accelerator LLC's role in investing in seed stage companies like Avina.
- Artificial Intelligence – Avina leverages AI technology to transform sales productivity, making this a core aspect of their business model.
- Sales and Marketing Technology – Avina creates a tool for sales enablement, enhancing productivity of sales teams through technology solutions.
Financials
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Avina | Target Company | Company | A company focused on improving B2B sales productivity through advanced AI technology. |
| Newark Venture Accelerator LLC | Bidding Company/Investor | Company | A private equity firm investing in seed stage companies, supporting Avina in its current venture. |
| Ron Fisher | Founder | Person | Co-founder of Avina and former co-founder of Bowtie.AI. |
| Michael Wang | Founder | Person | Co-founder of Avina and former co-founder of Bowtie.AI. |
| Vivek Sudarsan | Founder | Person | Co-founder of Avina and former co-founder of Bowtie.AI. |