Aufinity Group Secures $26 Million in Series C Funding
Deal News | May 23, 2025 | Taylor Wessing
Taylor Wessing has successfully advised BlackFin Capital Partners, a European private equity firm, on leading a $26 million Series C financing round for Aufinity Group, a fintech company based in Cologne. Known domestically as bezahl.de, Aufinity Group excels in digitizing payment processes in the automotive sector. Their platform assists car dealerships and OEMs in optimizing payments from vehicle sales to after-sales services. This funding round also saw participation from existing investors PayPal Ventures and Seaya Ventures. The influx of capital aims to cement Aufinity's market leadership in Europe, expand into new markets, and foster strategic collaborations with automobile manufacturers. BlackFin, a leader in financial services investment, continues to bolster growing fintechs and insurtechs throughout Europe, in line with its venture capital approach.
Sectors
- Financial Technology (Fintech)
- Automotive
- Private Equity
Geography
- Germany – Aufinity Group is based in Cologne, Germany and operates under the brand name bezahl.de in the German market.
- Europe – The investment is aimed at expanding Aufinity Group's presence across Europe, with BlackFin Capital Partners having multiple offices across European countries.
Industry
- Financial Technology (Fintech) – Aufinity Group operates in the fintech space, specializing in digital payment solutions in the automotive sector.
- Automotive – The company's platform is tailored to the automotive industry, enhancing payment processes for car dealerships and OEMs.
- Private Equity – BlackFin Capital Partners is a private equity firm focused on financial and fintech services, indicating a significant investment in that sector.
Financials
- $26 million – The amount raised by Aufinity Group in the Series C financing round led by BlackFin Capital Partners.
- Over 4 billion – The assets under management by BlackFin Capital Partners.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Aufinity Group | Target Company | Company | A fintech company specializing in digitizing payment processes for the automotive sector. |
| BlackFin Capital Partners | Bidding Company | Company | A leading European private equity firm focused on financial services and fintech investments. |
| Taylor Wessing | Legal Advisor | Company | The law firm that advised BlackFin Capital Partners on legal aspects of the transaction. |
| PayPal Ventures | Investor | Company | An existing investor in Aufinity Group, participating in the Series C round. |
| Seaya Ventures | Investor | Company | An existing investor in Aufinity Group, participating in the Series C round. |