ATG Entertainment Expands with Acquisition of SOM Produce
Deal News | Jan 08, 2025 | Providence Equity Partners Inc
ATG Entertainment, a leading live entertainment company, has announced its acquisition of SOM Produce, a top theatre producer and operator based in Madrid, Spain. The deal, backed by Providence Equity Partners, enables ATG to enter the Spanish market by adding five prominent Madrid theatres to its global roster. SOM Produce is known for producing and distributing popular musicals and plays. The move aligns with ATG's strategic expansion plans as it aims to leverage Madrid's status as the third-largest theatre market worldwide. Both companies are excited about the opportunities this acquisition presents for expanding live entertainment offerings and reaching new audiences. SOM Produce will continue its operations and contribute to the vibrant theatrical scene in Spain. Financial specifics of the transaction have not been disclosed.
Sectors
- Live Entertainment
- Private Equity
Geography
- Spain – The acquisition targets SOM Produce, which is based in Madrid, Spain.
- United Kingdom – ATG Entertainment is a UK-based company, emphasizing its cross-border expansion.
Industry
- Live Entertainment – The acquisition involves companies in the live entertainment sector, focusing on theatre production and distribution.
- Private Equity – Providence Equity Partners' involvement indicates the role of private equity in facilitating and backing the acquisition.
Financials
- Undisclosed – The financial terms of the acquisition were not disclosed.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| ATG Entertainment | BiddingCompanyBuyer | Company | A world leader in live entertainment, managing iconic venues and producing numerous live performances annually. |
| SOM Produce | TargetCompany | Company | A leading Spanish company producing and operating major theatres in Madrid, known for its production of musicals. |
| Providence Equity Partners | Private Equity Firm | Company | The private equity firm backing ATG's acquisition of SOM Produce, focusing on media, communications, and technology sectors. |
| Ted Stimpson | CEO of ATG Entertainment | Person | The CEO of ATG Entertainment who commented on the acquisition's strategic importance. |
| Marcos Cámara | CEO, Partner & Executive Producer of SOM Produce | Person | CEO of SOM Produce, expressing excitement about the new chapter with ATG. |
| Andrew Tisdale | Senior Managing Director and Co-Head of Europe at Providence Equity Partners | Person | Provided insight into Providence's support for ATG's growth strategy. |
| Maria João Borges | Senior Vice President at Providence Equity Partners | Person | Expressed the creative and strategic value of the acquisition. |