Armbrust Appointed CFO and COO of Chrono24
Company - People | Apr 24, 2025 | Aim Group
Timm Armbrust has been appointed as the Chief Financial Officer (CFO) and Chief Operating Officer (COO) of Chrono24, a prominent Germany-based luxury watch marketplace. Starting from August 1, Armbrust will also join the company's management board and will directly report to the CEO Carsten Keller. Armbrust brings to his new role extensive experience, having previously served as CFO at e-commerce bike retailer Bike24, during which he played a pivotal role in the company's initial public offering in 2021. He has also held various senior finance positions at Geers, a pan-European hearing aid retail group. In his role at Chrono24, Armbrust will manage finance, operations, and legal and compliance departments. CEO Keller expressed enthusiasm over Armbrust's appointment, recognizing it as a strategic move for the company's transformation and long-term growth objectives. Chrono24, founded in 2003, is a significant digital player in the luxury watch sector, offering a platform that connects over 3,000 dealers and 45,000 private sellers, operating in more than 120 countries.
Sectors
- Luxury Goods
- E-Commerce
Geography
- Germany – Chrono24 is based in Germany, and the article discusses the appointment of a new executive for this German company.
- Global – Chrono24 operates on a global scale, with operations in multiple countries including the USA, Japan, and Hong Kong.
Industry
- Luxury Goods – This industry classification is relevant because Chrono24 operates as a luxury watch marketplace, dealing in high-end timepieces globally.
- E-Commerce – Chrono24, being a digital platform facilitating sales between dealers and private sellers of luxury watches, falls under the e-commerce industry.
Financials
- IPO in 2021 – Timm Armbrust helped lead Bike24 through its initial public offering in 2021.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Chrono24 | Target company | Company | A Germany-based luxury watch marketplace with a global footprint. |
| Timm Armbrust | Newly appointed CFO and COO | Person | An experienced leader with a background in finance and operations, previously CFO at Bike24. |
| Carsten Keller | CEO | Person | CEO of Chrono24, overseeing the company's strategic direction and leadership. |
| Bike24 | Previous employer of Timm Armbrust | Company | An e-commerce bike retailer where Armbrust served as CFO. |