Anumana Appoints First CCO to Drive Growth
Portfolio - People | Nov 27, 2024 | Business Cloud
Anumana, a Manchester-based digital transformation and AI solutions company, has appointed Ben Ecroyd as its first Chief Commercial Officer (CCO). The company, certified as a B Corp, has been focusing on converting data into an asset for fast-growing organizations since its inception in 2021. The new appointee, Ecroyd, brings 11 years of experience from Equifax Group, where he excelled in driving sales and achieving high performance. His previous role as CCO at TDX Group saw him achieve significant growth milestones. Ecroyd's appointment is seen as instrumental in translating advanced technology into comprehensible strategies for boardroom discussions, which aims to strengthen Anumana's presence in manufacturing and legal sectors. Under CEO Hemant Patel's leadership, Anumana is set on expanding its market reach and has set ambitious targets for its upcoming growth phase.
Sectors
- Technology
- Consulting
- Professional Services
Geography
- United Kingdom – Anumana is headquartered in Manchester, UK, and has received a notable B Corp Certification, distinguishing its operations within the country.
Industry
- Technology – The article focuses on Anumana, a company specializing in digital transformation and AI solutions, indicating its involvement in the technology industry.
- Consulting – Anumana provides bespoke AI solutions and strategic consulting services to help organizations leverage data as an asset.
- Professional Services – Anumana is positioned to serve multiple sectors including manufacturing and legal, demonstrating its reach within professional services.
Financials
- $1.2 million – Ben Ecroyd set a record for new revenue in a single month during his tenure at Equifax Group.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Anumana | Target company | Company | A Manchester-based digital transformation and AI solutions business. |
| Ben Ecroyd | Appointee | Person | Recently appointed as the Chief Commercial Officer of Anumana. |
| Equifax Group | Previous Employer | Company | Ben Ecroyd's former employer where he drove high performance in sales. |
| TDX Group | Previous Employer | Company | Ben Ecroyd's previous role as Chief Commercial Officer before joining Anumana. |
| Hemant Patel | CEO of Anumana | Person | Current CEO of Anumana, has a history of collaboration with Ben Ecroyd. |
| Swizzels | Client | Company | Part of Anumana's client base. |
| MPM Products | Client | Company | Part of Anumana's client base. |
| KP Law | Client | Company | Part of Anumana's client base. |