Aida Jammal Promoted to Partner at eEquity
Investor - People | Jun 09, 2025 | eEquity AB
eEquity, a leading Nordic growth equity investor, has announced the promotion of Aida Jammal to the position of Partner. Aida joined eEquity’s Investment Team in 2019 after five years in investment banking in London, where she worked on M&A and private equity fundraisings. Her contributions have spanned investments, portfolio value creation, and fundraisings. Aida's journey is notable for her beginnings in a small Swedish town with no industry connections, and she expresses pride in her new role as Partner. Managing Partner Patrik Hedelin acknowledges Aida's impact in fundraising efforts and as an external representative for eEquity. Since its inception in 2010, eEquity manages around SEK 5 billion, investing in various digitally enabled businesses. Their strategy includes significant acquisitions, such as the recent purchase of Prisjakt. Aida will play a key role in continuing this momentum.
Sectors
- Private Equity
- Investment Banking
- Technology
Geography
- Sweden – eEquity is a Nordic growth equity investor, and Aida Jammal, though she has international experience, grew up in Sweden.
- Nordics – eEquity is a prominent investor in the Nordic region, focusing on businesses within this geography.
- United Kingdom – Aida Jammal gained substantial experience in investment banking in London before joining eEquity.
Industry
- Private Equity – eEquity operates in the Private Equity sector, focusing on growth equity investments in digitally enabled businesses.
- Investment Banking – Aida Jammal has a background in Investment Banking, having worked on mergers, acquisitions, and fundraisings, which she now applies at eEquity.
- Technology – eEquity invests in tech-driven companies such as SaaS platforms and digital marketplaces, a focus area for both the firm and Aida Jammal's work.
Financials
- SEK 5 billion – The total funds managed by eEquity, demonstrating their capacity in the investment and private equity space.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| eEquity AB | Private Equity Firm | Company | A Nordic growth equity investor focusing on digitally enabled businesses and managing SEK 5 billion. |
| Aida Jammal | Partner | Person | Recently promoted to Partner at eEquity, played a key role in investments, fundraisings, and portfolio management. |
| Patrik Hedelin | Managing Partner | Person | Managing Partner at eEquity, commenting on Aida Jammal's promotion and contributions to the firm. |
| Prisjakt | Acquired Company | Company | A digital platform recently acquired by eEquity, highlighting the firm's strategy to invest in larger companies. |