AFI Solutions Enhances SER Group's Enterprise Content Management Capabilities
Deal News | Mar 25, 2025 | TA Associates
SER Group, a prominent provider of Intelligent Content Automation solutions, has acquired AFI Solutions, a company specializing in the digitalization and optimization of document-centric processes in SAP environments. Renowned for its Doxis platform, SER Group aims to incorporate AFI Solutions' expertise in SAP purchase-to-pay and order-to-cash processes to bolster its offerings and address the growing demand for SAP modernization. The acquisition supports SER’s strategic goals to enhance productivity, reduce costs, and meet compliance with new e-invoice regulations. Dr. John Bates, CEO of SER Group, and Sven Schal, co-CEO of AFI Solutions, emphasize the synergy between their companies, aiming to provide greater value to their customers. This acquisition is part of a series of moves including the prior acquisition of Klippa, showcasing SER's momentum in the Enterprise Content Management sector. TA Associates, the lead investor in SER, expressed optimism about the potential outcomes for SER and its global clientele following this deal.
Sectors
- Enterprise Content Management
- Information Technology and Services
- SAP Solutions
Geography
- Germany – Home to SER Group's headquarters and a key market for both SER and AFI Solutions due to its robust enterprise sector and SAP's influence.
- Global – Both companies have a substantial international presence, servicing clients worldwide and aiming to expand their global reach through this acquisition.
- The Netherlands – SER Group's prior acquisition of Klippa, a company based in The Netherlands, emphasizes the firm's strategy of expanding through acquisitions in this European country.
Industry
- Enterprise Content Management – This industry involves the management of an organization's information in various formats, enabling efficient data retrieval and compliance. SER Group's acquisition of AFI Solutions strengthens its capabilities in this industry.
- Information Technology and Services – Involves companies providing technology solutions and services, including software, hardware, and IT consulting. Both SER Group and AFI Solutions operate in this sector, offering specialized software solutions.
- SAP Solutions – This pertains to the ecosystem around SAP's enterprise software, where solutions are developed to optimize, automate, and enhance SAP processes. AFI Solutions focuses on SAP document process automation.
Financials
- Not Disclosed – The financial terms of the acquisition of AFI Solutions by SER Group have not been disclosed.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| SER Group | Acquirer | Company | A leading provider of Intelligent Content Automation solutions with a robust portfolio aimed at enhancing enterprise content management processes. |
| AFI Solutions | Target Company | Company | Specializes in SAP document automation solutions, supporting enterprise brands in optimizing purchase-to-pay and order-to-cash processes. |
| TA Associates | Investor | Company | A private equity firm serving as the lead investor in SER Group, supporting its expansion and acquisition strategies. |
| Klippa | Previous Acquisition | Company | An innovator in Intelligent Document Processing based in The Netherlands, previously acquired by SER Group. |