Adclear Automates Compliance with New Funding
Deal News | Jan 23, 2025 | Business Cloud
Marketing compliance startup Adclear, based in London, has secured £510,000 in pre-seed funding from investors Haatch, Force Over Mass, and Founders Capital. The funds will be used to enhance Adclear's technology, which automates compliance processes in financial services marketing, aiming to streamline operations for FinTech firms under the UK's Financial Conduct Authority regulations. Adclear's platform consolidates various compliance workflows to enhance efficiency, reducing marketing compliance processing time significantly, as evidenced by clients such as Plum. The company plans to further develop its AI capabilities, expand its team, and broaden its market reach within the UK and globally, particularly focusing on the EU and US regulatory frameworks. This investment highlights the increasing regulatory pressures in the financial services sector and the demand for efficient compliance solutions.
Sectors
- RegTech
- FinTech
- Marketing Technology
- Financial Services
Geography
- United Kingdom – Adclear is based in London, and its current operations focus on compliance within the UK regulatory framework.
- European Union – Adclear intends to extend its compliance solutions to address EU regulatory needs.
- United States – With new funding, Adclear plans to expand its regulatory coverage to include the US market.
Industry
- RegTech – The article revolves around regulatory technology as Adclear offers solutions to automate compliance processes in financial services marketing.
- FinTech – Adclear targets FinTech companies, helping them comply with regulatory requirements by centralizing their marketing compliance efforts.
- Marketing Technology – The main focus of Adclear's platform is improving marketing compliance, positioning it within the marketing technology sector.
- Financial Services – Adclear's clients are in the financial services sector, requiring compliance solutions due to stringent regulations.
Financials
- £510,000 – Pre-seed funding amount secured by Adclear.
- 4m – Investment amount mentioned in context of another entity, not directly related to Adclear.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Adclear | Target | Company | A London-based RegTech startup automating compliance processes in financial services marketing. |
| Haatch | Investor | Company | A venture capital investor backing Adclear in its funding round. |
| Force Over Mass | Investor | Company | A venture capital firm investing in Adclear to support its compliance automation platform. |
| Founders Capital | Investor | Company | Another investor in Adclear's pre-seed funding round. |
| Plum | Client | Company | A client of Adclear that uses its platform to streamline its marketing compliance processes. |
| Creditspring | Client | Company | A FinTech company utilizing Adclear's compliance solutions. |
| Trade Nation | Client | Company | A company availing Adclear's services for marketing compliance. |
| Joe Jordan | Co-founder | Person | Co-founder of Adclear, focused on advancing the company's compliance automation solutions. |
| Martijn de Wever | CEO and Founder | Person | CEO and founder of Floww and general partner at Force Over Mass, endorsing Adclear's mission. |